Presentation, key ingredients and blocks

In this, of course short, post, Seth talk about presentation and tactics, strategy, intention and blocks.

The key ingredients of any communication are:

• The audience, who they are
• The message, what you want to see changing in them

Then, an iterative process to build a presentation made by slides that reveal the message by means of a story using text, images and other media to support the main purpose (change people for the better)